JUJU – Tequila, Tacos, and Tradition

Juju brand concept overview.
Juju logo overlaid on a cocktail image.

INITIAL MOODBOARD EXPLORATION

Juju brand identity moodboard options.

FINAL MOODBOARD

Juju's approved brand moodboard.

LOGO EXPLORATIONS

Brief concept note for Juju logo.
Explanation and elements of Juju logo.
Various logo explorations for Juju.
Juju logo displayed on black and white backgrounds.

FINAL LOGO

Juju logo lockup with colored background.
Color palette inspiration for Juju.
Juju's color palette.
Juju brand's typeface.
Juju's concise visual graphic system.
Juju poster designs.
Juju logo and symbol featured on coasters.
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